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The Death of the Large Marketing Department (And What Replaces It)

Alan Jernigan · March 19, 2026 · Leave a Comment

alan jernigan Big Marketing Teams Are Becoming Obsolete

The sprawling marketing department is becoming a relic. By the time most executives register this shift, the competition will already be running laps around them.  A recent piece in Entrepreneur by marketing veteran Neil Patel put it plainly: AI has stopped being a helpful assistant and started being the engine. It handles research, content production, […]

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